Wine Pro, Thailand

Importer & nationwide distributor of quality, curated wines and select food items since 2013.

Overview

Wine Pro offers over 70 brands from both the Old World and the New World.

All products are offered at wholesale prices, which means you’ll be purchasing your wines and spirits at the best rates available when you shop at Wine Pro.

Wine Pro has branches in Bangkok, Phuket and Hua Hin, Samui and many more new locations opening, they also offer free and fast delivery nationwide.

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Challenge

Thailand's alcohol laws dictate no alcoholic drinks are not to be sold via eCommerce. Wine Pro needs a website and online presence that can accept orders of alcoholic drinks without accepting orders of alcoholic drinks.

A work around is needed.

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Solution

By making an audit of the existing brand and website presence we devised a website that can accept orders without users making actual orders of alcoholic drinks.

We created an alternative of which allows shoppers to create lists that can be answered by Wine Pro customer service of which could then expedite customers requests. The website logic and user experience needed to be familiar to users at all times so that wine lists could be created in a similar way as universally understood eCommerce.

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